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Passionate about the intersection of culture, media, and entertainment. USC alumna with a knack for storytelling, former entertainment news anchor, and radio intern turned social media aficionado.


Antara Holloway is a media professional with a background in popular culture and music. She studied Communication with an emphasis in Culture, Media and Entertainment at the University of Southern California. While there, she was an anchor for the University's student-run Entertainment news show, The Buzz, while simultaneously pursuing her own digital projects. Antara got her first taste of the music industry while interning at one of the largest radio stations in Los Angeles, Power 106.  Antara then entered the digital marketing space, handling social campaigns for influencers and music artists alike. The USC Alumna now specializes in writing punchy pieces for digital distribution, as well as creating assets for social platforms like TikTok and Instagram. She is also the founder of The Social Club, a social media agency that helps brands foster and maintain their communities and find their voice online.

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